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Sales & Retail vocabulary · Targets, Metrics & Commission

Hit a target

Meaning in sales & retail, with examples

phraseCore term

In sales & retail, hit a target means: To reach the sales amount or result that you were expected to achieve in a given period.

In Turkish: hedefi tutturmak, hedefe ulaşmak, hedefi yakalamak

How it is used

Everyday sales English. You hit, reach, meet or make your target; the opposite is to miss your target. Going beyond it is to exceed or, informally, smash your target. People also say hit your numbers.

Example sentences

  1. If we hit our target this month, the whole team gets a bonus.

  2. She has hit her sales target every quarter for two years.

Common collocations

  • hit a sales target
  • hit quota
  • hit your numbers
  • miss a target
  • exceed a target
  • sales targetThe amount of sales, in money or units, that a person, team or store is expected to reach in a given period.
  • quotaA fixed sales target given to a salesperson or team for a period, often used to calculate commission and judge performance.
  • commissionMoney paid to a salesperson based on the sales they make, usually a percentage of the value of each sale or of total revenue.
  • KPIKey performance indicator: a number that shows how well a person, team or store is doing against an important goal, such as daily sales or conversion rate.
  • on-target earningsThe total pay a salesperson can expect in a year if they reach 100 percent of their target, made up of base salary plus commission or bonus.

More terms: Targets, Metrics & Commission

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