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Social Media & Content Creation vocabulary · Content Strategy

Trend

Meaning in social media & content creation, with examples

/trend/nounCore term

In social media & content creation, trend means: A sound, format, challenge or topic that many people copy or talk about on social media for a short period.

In Turkish: trend, akım, gündem

How it is used

You jump on, follow, start or join a trend, and a topic can be trending. Social media managers decide quickly whether a trend fits the brand, because many trends are over within days.

Example sentences

  1. That trend is already old; by the time we post, nobody will care.

  2. Only jump on a trend if you can connect it to our product naturally.

Common collocations

  • jump on a trend
  • follow a trend
  • trending topic
  • start a trend
  • trend cycle
  • trending audioA song, sound clip or voice recording that many people are using in their short videos at the same time.
  • go viralTo spread very quickly across the internet because huge numbers of people watch, share and talk about something in a short time.
  • memeA funny image, video or phrase that spreads online and that people copy and change to make new jokes.
  • content calendarA plan that shows what content will be published, on which platform and on which date, usually for the coming weeks or months.

This word in other fields

The same English word can have a different meaning in another field:

More terms: Content Strategy

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