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Tourism & Hospitality vocabulary · Sales & Revenue

Seasonal rate

Meaning in tourism & hospitality, with examples

nounCommon term

In tourism & hospitality, seasonal rate means: A price that changes according to the time of year, based on expected demand, weather, holidays, or local travel patterns.

In Turkish: sezonluk fiyat

How it is used

Common in hotels, resorts, and tours. High season, shoulder season, and low season often have different rates for the same room or service.

Example sentences

  1. Because July is peak demand, the resort applies a higher seasonal rate to sea-view rooms and family suites.

    Here, seasonal rate means pricing that rises during a busy period rather than staying the same all year.

  2. The sales team updated the brochure after the museum city break adopted a lower seasonal rate for January departures.

    In this example, the term refers to a reduced price set for a quieter travel period to match lower demand.

Common collocations

  • high seasonal rate
  • low seasonal rate
  • seasonal rate adjustment
  • occupancy rateThe percentage of a hotel's available rooms that are sold over a certain period, such as a night, a month or a season.
  • room rateThe price a hotel charges for a room for one night, which can change with the season, room type and booking channel.

More terms: Sales & Revenue

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