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Social Media & Content Creation vocabulary · Posting and Publishing

Caption

Meaning in social media & content creation, with examples

/ˈkæpʃən/nounCore term

In social media & content creation, caption means: The text written with a post, which can explain the image, tell a story, ask a question or include hashtags.

In Turkish: gönderi açıklaması, gönderi metni, caption

How it is used

Used daily by creators and social media managers. You write, edit, shorten or translate a caption. On videos, 'captions' can also mean the on-screen text of what people say, so check which meaning is intended.

Example sentences

  1. Keep the caption short and end it with a question.

  2. The client wants to approve all captions before we post anything.

Common collocations

  • write a caption
  • caption ideas
  • long caption
  • in the caption
  • caption copy
  • postA piece of content, such as a photo, video or text, that you publish on a social media account for other people to see.
  • hashtagA word or phrase that starts with the # symbol, which groups posts on the same topic and helps people find them.
  • call to actionA short instruction that tells the audience what to do next, such as 'comment below', 'save this post' or 'click the link in bio'.
  • subtitlesWritten text at the bottom of a video that shows what people are saying, either in the same language or translated.
  • brand voiceThe consistent personality and tone a brand uses in its writing and videos, such as friendly, expert, playful or formal.

This word in other fields

The same English word can have a different meaning in another field:

More terms: Posting and Publishing

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