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Sales & Retail vocabulary · Targets, Metrics & Commission

Connect rate

Meaning in sales & retail, with examples

nounAdvanced term

In sales & retail, connect rate means: The proportion of attempted sales calls that reach the intended person under a stated measurement rule.

In Turkish: hedef kişiyle görüşme oranı

How it is used

Define what counts as a connection, such as reaching the intended person rather than voicemail or reception.

Example sentences

  1. Our connect rate was twenty percent: ten of fifty calls reached the intended person.

    The calculation distinguishes attempts from successful contact with the target.

  2. We compared connect rate by time of day before changing the calling schedule.

    A consistent definition allows timing patterns to be examined.

Common collocations

  • improve connect rate
  • outbound connect rate
  • cold callA phone call to a person or business that has had no earlier contact with you, made to introduce a product and start a sales conversation.
  • KPIKey performance indicator: a number that shows how well a person, team or store is doing against an important goal, such as daily sales or conversion rate.

More terms: Targets, Metrics & Commission

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