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Sales & Retail vocabulary · Sales Process & Pipeline

Bid/no-bid decision

Meaning in sales & retail, with examples

nounAdvanced term

In sales & retail, bid/no-bid decision means: A decision about whether to invest resources in responding to a particular competitive buying opportunity.

In Turkish: teklif verip vermeme kararı

How it is used

Use before committing proposal effort; assess fit, deliverability and realistic chances of winning.

Example sentences

  1. Our bid/no-bid decision was no-bid because we could not meet the required installation date.

    Declining to bid can follow an unmet requirement rather than a lack of interest.

  2. For the bid/no-bid decision, we weighed proposal costs against the contract's potential value.

    The decision weighs pursuit effort against a credible commercial opportunity.

Common collocations

  • make a bid/no-bid decision
  • bid/no-bid decision criteria
  • RFPRequest for proposal: a formal document in which an organisation describes what it wants to buy and invites several suppliers to send proposals.
  • qualifyTo check whether a lead is worth pursuing by finding out if they have a real need, a budget, the authority to buy and a realistic timeline.

More terms: Sales Process & Pipeline

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