Newsletter

How it is used

People sign up for, subscribe to or unsubscribe from a newsletter; teams write, schedule and send it weekly or monthly. In marketing, it usually means an email, not a printed bulletin.

Example sentences

1. Our weekly newsletter goes out every Thursday at 9 a.m.

2. Add a newsletter sign-up box to the footer of the blog.

Common collocations

• sign up for a newsletter
• weekly newsletter
• send out a newsletter
• newsletter subscribers

Related terms

• subscriberA person who has agreed to receive regular emails, updates or content from a brand, publisher or channel.
• open rateThe percentage of delivered emails that recipients opened, used to judge how well a subject line and sender name work.
• subject lineThe short line of text that recipients see in their inbox before opening an email; it strongly affects whether they open it.
• unsubscribeTo stop receiving emails or other regular messages from a sender, usually by clicking a link at the bottom of an email.

This word in other fields

The same English word can have a different meaning in another field:

• newsletter · Journalism & Media

More terms: Email Marketing

• opt-in
• segmentation
• drip campaign
• marketing automation
• deliverability