OTA

How it is used

Hotels list rooms on OTAs and pay them a commission for each booking. Revenue and reservations teams compare OTA bookings with direct bookings made on the hotel's own website, which carry no commission. Spoken letter by letter: O-T-A.

Example sentences

1. About half of our bookings this month came through OTAs.

2. The guest booked on an OTA, so we need to check the payment details in the extranet.

Common collocations

• book through an OTA
• OTA commission
• OTA booking
• OTA channel

Related terms

• travel agencyA business that sells holidays, tours, tickets and hotel stays to travellers, often earning a commission from suppliers.
• commissionA percentage of the price that a hotel or supplier pays an agency or online platform for each booking it brings.
• bookTo arrange in advance to have a room, table, ticket or tour on a certain date, by phone, online or through an agency.
• online reviewA comment and rating that a guest posts on a website or app about their stay, meal or tour, which other travellers can read.

More terms: Travel Agencies & Tour Operators

• transfer
• tour operator
• high season
• package holiday
• voucher
• allotment
• rooming list
• low season
• travel agent
• holiday rep
• welcome meeting
• brochure