Okuzeka
E-commerce vocabulary · Reviews and Trust

Review helpfulness

Meaning in e-commerce, with examples

nounCommon term

In e-commerce, review helpfulness means: How useful readers judge a customer review to be when deciding whether a product suits their needs.

In Turkish: yorumun yararlılığı

How it is used

Often expressed through helpful votes; review helpfulness measures the usefulness of a review, not satisfaction with the product.

Example sentences

  1. Review helpfulness votes pushed the detailed battery test above several short compliments.

    Readers value information that helps them evaluate a specific feature.

  2. A low star rating can still receive a high review helpfulness score.

    A critical review may be informative even when it describes an unhappy experience.

Common collocations

  • review helpfulness score
  • review helpfulness vote
  • measure review helpfulness
  • customer reviewA written opinion, often with a star rating, that a buyer posts about a product or seller to share their experience with other shoppers.
  • star ratingA score, usually from one to five stars, that customers give a product or seller; the average is shown on listings and product pages.

More terms: Reviews and Trust

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