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E-commerce vocabulary · Shipping and Fulfillment

Fulfillment

Meaning in e-commerce, with examples

/fʊlˈfɪlmənt/nounCore term

In e-commerce, fulfillment means: All the work needed to get an order to the customer after it is placed: storing stock, picking and packing the items and handing the parcel to a carrier.

In Turkish: sipariş karşılama, e-ticaret lojistiği, fulfillment

How it is used

Used when talking about operations and about outsourcing them. A store handles fulfillment in-house or uses a fulfillment partner or fulfillment center. Marketplaces also run their own fulfillment programs for sellers.

Example sentences

  1. We moved fulfillment to an outside partner when we reached 300 orders a day.

  2. Fulfillment times get longer every November because of the sales.

Common collocations

  • order fulfillment
  • fulfillment center
  • fulfillment partner
  • in-house fulfillment
  • fulfillment costs
  • pick and packThe warehouse process of collecting the ordered items from the shelves and packing them into a box with the right label and documents.
  • warehouseA large building where a business stores its products and where orders are picked, packed and prepared for shipping.
  • 3PLShort for third-party logistics: an outside company that stores a seller's stock and picks, packs and ships its orders for a fee.
  • shippingSending orders to customers by a delivery company, and also the fee or service option for doing so, such as standard or express shipping.
  • dropshippingA way of selling online without holding stock: when a customer orders, the store passes the order to a supplier, who ships the product directly to the customer.

This word in other fields

The same English word can have a different meaning in another field:

More terms: Shipping and Fulfillment

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