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Social Media & Content Creation vocabulary · Brand Deals and Monetization

Morals clause

Meaning in social media & content creation, with examples

nounCommon term

In social media & content creation, morals clause means: A contract provision allowing specified action if a party's conduct creates a defined reputational concern.

In Turkish: itibarı korumaya yönelik davranış maddesi

How it is used

Creator agreements may include a morals clause; its triggers and consequences depend on the actual wording.

Example sentences

  1. The parties discussed the conduct covered by the morals clause.

    The discussion concerns the provision's specific triggers.

  2. The morals clause describes when the partnership may be ended.

    The provision links certain conduct to a contractual consequence.

Common collocations

  • include a morals clause
  • review a morals clause
  • brand partnershipA collaboration between two brands that combine their products, audiences, or resources for a shared project.
  • brand dealAn agreement in which a brand pays a creator, in money or products, to make content that promotes it.

More terms: Brand Deals and Monetization

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