Shelf talker

How it is used

Use for a sign that draws attention to a benefit or offer beyond the ordinary shelf price label.

Example sentences

1. The shelf talker explains which printer models accept this ink cartridge.

   The sign helps shoppers choose by giving product-specific information.

2. Remove the shelf talker when the promotion ends so customers see the current offer.

   Promotional signs must follow changes in the offer they describe.

Common collocations

• promotional shelf talker
• install a shelf talker

Related terms

• price tagA small label attached to a product or shelf that shows how much it costs, often together with a barcode and product code.
• merchandisingThe planning and display of products in a shop, including what to sell, how much to stock, where to place it and how to price it, so that customers buy more.

More terms: Merchandising & Stock

• out of stock
• inventory
• restock
• markdown
• shrinkage
• SKU
• planogram
• visual merchandising
• window display
• stockroom
• stocktake
• endcap