Okuzeka
Sales & Retail vocabulary · Merchandising & Stock

Power aisle

Meaning in sales & retail, with examples

nounCommon term

In sales & retail, power aisle means: A prominent main route through a shop where displays receive especially high visibility.

In Turkish: ana teşhir koridoru

How it is used

Use in store-layout planning for a major shopping route; the exact location depends on the store.

Example sentences

  1. The power aisle connects the entrance with the supermarket's busiest food sections.

    The route gains importance from the flow of shoppers through it.

  2. We reduced display width to keep the power aisle clear during the weekend rush.

    Visibility should be balanced with practical movement through the store.

Common collocations

  • power aisle display
  • keep the power aisle clear
  • sales floorThe part of a shop where products are displayed and customers walk around and shop, as opposed to the stockroom or offices.
  • visual merchandisingThe design of how products and the inside of a shop look, including windows, displays, lighting and layout, to attract customers and make them buy.

More terms: Merchandising & Stock

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