Co-selling

How it is used

Use for joint work on an opportunity; state each partner's role and who contracts with the buyer.

Example sentences

1. Co-selling with the installer helped us answer both equipment and site-preparation questions.

   The partners contribute complementary expertise to the same purchase discussion.

2. Before co-selling, we agreed which company would prepare the commercial proposal.

   Joint selling still requires clear responsibility for customer-facing actions.

Common collocations

• co-selling agreement
• co-selling partner

Related terms

• proposalA document sent to a potential customer that explains the suggested solution, what is included, the price and the main terms, written to win their business.
• rapportA friendly, trusting connection between two people that makes communication easy, for example between a salesperson and a customer.

More terms: Sales Process & Pipeline

• sales pipeline
• deal
• follow up
• B2B
• B2C
• sales funnel
• discovery call
• sales rep
• sales cycle
• opportunity
• RFP
• technical buyer