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Social Media & Content Creation vocabulary · Platforms and Formats

Bio

Meaning in social media & content creation, with examples

/ˈbaɪoʊ/nounCore term

In social media & content creation, bio means: The short text on a profile that tells visitors who you are and what your account is about, often with a link.

In Turkish: bio, biyografi, profil açıklaması

How it is used

Short for biography. You write, update or put something in your bio. 'Link in bio' is a very common phrase, because some platforms, such as Instagram, don't allow clickable links in captions.

Example sentences

  1. The full recipe is on our blog. Link in bio!

  2. Update your bio so brands can see you're open to collaborations.

Common collocations

  • link in bio
  • update your bio
  • Instagram bio
  • bio link
  • handleThe username of an account on a social media platform, usually written with the @ symbol in front of it.
  • verified accountAn account that a platform has confirmed as authentic, usually shown with a check mark badge next to the name.
  • call to actionA short instruction that tells the audience what to do next, such as 'comment below', 'save this post' or 'click the link in bio'.
  • media kitA short document, often a PDF, that a creator sends to brands to show their audience, statistics, past collaborations and services.

More terms: Platforms and Formats

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