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Social Media & Content Creation vocabulary · Platforms and Formats

Highlights

Meaning in social media & content creation, with examples

/ˈhaɪlaɪts/nounCommon term

In social media & content creation, highlights means: Collections of old stories saved on a profile under round icons, so that visitors can still see them after the usual 24 hours.

In Turkish: öne çıkanlar, hikaye öne çıkanları

How it is used

An Instagram feature, often called story highlights. Brands use highlights like a menu: FAQ, Reviews, Prices, How to order. You add a story to a highlight, create a highlight or design highlight covers.

Example sentences

  1. Save the event stories to a highlight so that new followers can see them.

  2. Our 'Reviews' highlight answers most questions before people even DM us.

Common collocations

  • story highlights
  • add to highlights
  • highlight cover
  • create a highlight
  • storyA short photo or video that appears at the top of an app and disappears after 24 hours, used for casual, everyday updates.
  • bioThe short text on a profile that tells visitors who you are and what your account is about, often with a link.
  • pinTo fix a post or comment at the top of a profile, chat or comment section so that people see it first.
  • feedThe main scrolling stream of posts you see when you open a social media app, made up of content from accounts you follow and recommendations.

More terms: Platforms and Formats

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