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Sales & Retail vocabulary · Sales Process & Pipeline

Sales operations

Meaning in sales & retail, with examples

nounAdvanced term

In sales & retail, sales operations means: The function that manages sales processes, systems, planning and reporting so the selling team can work effectively.

In Turkish: satış operasyonları

How it is used

Use for the operational support function, including CRM rules, territory planning and sales reporting.

Example sentences

  1. Sales operations corrected the territory rules after two reps received the same account.

    The function manages the system behind the sellers' assignments.

  2. The sales operations team checks whether forecast reports use the same closing dates.

    Consistent reporting depends on shared operational definitions.

Common collocations

  • sales operations team
  • sales operations analyst
  • CRMCustomer relationship management: software where a company records its contacts, leads, deals and conversations with customers in one place.
  • sales forecastAn estimate of how much a person, team or company will sell in a coming period, based on the pipeline, past results and market conditions.

More terms: Sales Process & Pipeline

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