Okuzeka
Social Media & Content Creation vocabulary · Platforms and Formats

Testimonial

Meaning in social media & content creation, with examples

nounCommon term

In social media & content creation, testimonial means: A statement in which a customer or user describes a positive experience with a product or service.

In Turkish: müşteri deneyimi paylaşımı, referans yorumu

How it is used

Brands request or feature testimonials; quoted experiences should reflect what the customer actually said.

Example sentences

  1. The testimonial explains how the course improved her editing.

    A user's experience supports the course's promotional message.

  2. We asked permission before including his testimonial in the reel.

    The team checks permission to reuse a customer's statement.

Common collocations

  • customer testimonial
  • video testimonial
  • sponsored postA post that a brand has paid for, in which a creator or account promotes the brand's product or service.
  • disclosureA clear statement telling the audience that content is paid or sponsored or involves a commercial relationship, such as '#ad' or a paid partnership label.

More terms: Platforms and Formats

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