Pitch

How it is used

Used both as a verb (pitch an idea, pitch to investors) and as a noun (a pitch, a pitch meeting). Founders pitch at demo days, in competitions and in one-to-one meetings. A pitch can last thirty seconds or an hour.

Example sentences

1. I'm pitching to three funds next week, so I need the new numbers by Friday.

2. She pitched the idea in five minutes and got a follow-up meeting the same day.

Common collocations

• pitch to investors
• pitch an idea
• pitch meeting
• pitch competition
• nail the pitch

Related terms

• pitch deckA short slide presentation, often 10 to 20 slides, that explains a startup's problem, solution, market, team, numbers and funding needs to investors.
• elevator pitchA very short, clear description of your business that you can say in about thirty to sixty seconds, the time of a short elevator ride.
• demo dayAn event at the end of an accelerator programme where each startup pitches on stage to an audience of investors, journalists and partners.
• askIn a pitch, the specific thing you request from investors, usually how much money you want to raise and on what terms, often shown on the final slide.

This word in other fields

The same English word can have a different meaning in another field:

• pitch · Business English
• pitch · Graphic Design
• pitch · Music
• pitch · Football (Soccer)

More terms: Pitching

• use of funds
• investor update