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E-commerce vocabulary · Online Stores and Marketplaces

Buy box

Meaning in e-commerce, with examples

nounCommon term

In e-commerce, buy box means: The featured purchase area on a marketplace product page that selects one seller's offer by default.

In Turkish: öne çıkan satın alma alanı, buy box

How it is used

Sellers win or lose the buy box; ownership can change even when their listing remains active.

Example sentences

  1. Our offer lost the buy box after its delivery estimate increased.

    The offer remains listed but no longer receives the default purchase position.

  2. Check which seller owns the buy box before comparing our prices.

    The comparison concerns the featured offer, not every seller on the page.

Common collocations

  • win the buy box
  • lose the buy box
  • buy box eligibility
  • marketplaceA large website or app where many independent sellers list and sell their products, while the platform handles traffic, payments and often delivery rules.
  • third-party sellerAn independent business that sells its products on someone else's marketplace, as opposed to products sold by the marketplace company itself.

More terms: Online Stores and Marketplaces

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