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Mobile App Development vocabulary · In-App Purchases and Monetization

Freemium

Meaning in mobile app development, with examples

/ˈfriːmiəm/nounCommon term

In mobile app development, freemium means: A business model in which the basic app is free and users pay for extra features, more content or the removal of ads.

In Turkish: freemium, temel sürümü ücretsiz model

How it is used

A blend of 'free' and 'premium'. Used as a noun and an adjective: a freemium model, a freemium app. Teams debate which features stay free and which go behind the paywall, and measure how many free users become paying users.

Example sentences

  1. We switched from a paid app to a freemium model, and downloads grew five times.

  2. On our freemium plan, users can save up to three projects for free.

Common collocations

  • freemium model
  • freemium app
  • free tier
  • premium features
  • paywallA screen that blocks premium content or features and shows the paid options, such as subscription plans, that users must choose to continue.
  • in-app purchaseSomething a user buys inside an app, such as extra features, game coins or a subscription, paid through the App Store or Google Play.
  • subscriptionA purchase that gives users access to content or features for a period, such as a month or a year, and renews automatically until they cancel it.
  • free trialA period, such as 7 or 14 days, during which users can try paid features for free before the subscription starts charging them.

This word in other fields

The same English word can have a different meaning in another field:

More terms: In-App Purchases and Monetization

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