Digital shelf

How it is used

Retail teams monitor digital shelf visibility, content and availability across websites rather than inspecting a physical shelf.

Example sentences

1. Outdated photographs weakened our digital shelf presence on two retailers' websites.

   The phrase covers how the brand appears wherever its products are sold online.

2. The digital shelf audit found our best-selling kettle missing from search results.

   Discoverability is examined alongside the quality of individual product pages.

Common collocations

• digital shelf presence
• digital shelf analytics
• digital shelf visibility

Related terms

• product listingThe entry for a product on a marketplace or store, made up of its title, photos, price, description and details; also the work of creating these entries.
• site searchThe search box inside an online store that lets shoppers find products by typing words, and the system that decides which results to show.

More terms: Product Listings and Catalog

• product page
• product description
• product variant
• category page
• product feed
• product catalog
• filter
• product information management
• MPN
• variation theme
• product attribute
• catalog enrichment