Bancassurance
Meaning in insurance, with examples
In insurance, bancassurance means: The sale of insurance products through banks, usually to the bank's own customers at branches or through digital banking.
In Turkish: bankasürans, banka kanalıyla sigorta satışı
How it is used
A major distribution channel in Turkey and much of Europe, especially for life insurance and loan-linked policies. Banks act as agents of one or more insurers, and the insurer and the bank often belong to the same group.
Example sentences
Bancassurance accounts for most of our life insurance sales.
The bancassurance agreement gives the insurer access to the bank's 900 branches.
Common collocations
- bancassurance channel
- bancassurance agreement
- bancassurance partner
- bancassurance sales
Related terms
More terms: Brokers, Agents & Distribution
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This page explains English vocabulary for learners. It is not financial advice.
